• Routes & tips from locals
  • 100% independent
  • Home
  • Florence
    • Overview
    • Neighbourhoods
    • Hotels
    • Map
  • Shopping cart
  • Florence

    Change destination
    • Home
    • Destinations
    • Need help?
    • About us
    • Instagram
    • TikTok
    • Facebook
    • Pinterest
View all neighbourhoods

Via Tornabuoni

View on the map
  • 🧡Touristic heart
  • 🍜Good food
  • 🛍Shopping
  • 🏛️Architecture
  • ☕️Good coffee
  • 🥂Drinks
  • 👍First time visitors

This neighbourhood is known for its upmarket shops. It’s lovely to go (window) shopping amongst the well-dressed Florentines.

This is the neighbourhood to be in if you want to rub shoulders with fashionable Italians. Via Tornabuoni is renowned for its chic shops. As you walk through the archway at Piazza della Repubblica towards the Palazzo Strozzi museum, you’ll immediately notice a change in atmosphere. Well-dressed businessmen, stylish Italians and tourists are all out and about here. Stately buildings, exclusive boutiques and shops belonging to major Italian fashion brands form the backdrop for the fashion victims who pop in for an espresso at one of the many cafés here. You’ll also find the Museo Salvatore Ferragamo here.

The ideal travel guide for Florence

City guide

  • 6 routes through the city's nicest neighbourhoods
  • Free access to the routes in the Time to Momo app
  • Includes practical information, top 10 lists and a handy map

€19.99

More information

City app

  • 6 routes through the city's nicest neighbourhoods
  • Follow your location and save favourite addresses
  • No ads

€15,-

More information

Our story

About us

The best city trip

You’re only in a city for a short while, so how do you make the most of your stay? We make sure you find the nicest restaurants, the most beautiful hotspots and the finest hotels.

Local experts

Our locals in more than 50 cities have already done the groundwork for you. They know the city like no other. Thanks to their tips, bundled in routes, you will have a wonderful time.

Let’s go

  • All destinations

Collaborate

    Support

    • Contact
    • Frequently asked questions
    • Returns & withdrawal

    About Time to Momo

    • About us
    • Instagram
    • TikTok
    • Facebook
    • Pinterest
    • Privacy & cookies
    • General terms

    Copyright © 2026

    Popular cities

    • Amsterdam
    • Rotterdam
    • London
    • Valencia
    • Budapest